How to use the phone to market your dental practice
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The phone is still one of the most effective ways to reach potential patients and book appointments. It’s also a great way to build relationships with your existing patients and keep them coming back.
So, grab your smartphones because it’s about to get seriously tech-savvy in here!
Referral Bonuses: The Power of Word of Mouth (and Phone)
You know what they say, right?
Happy patients are the best marketers. But how do you get them to spread the word like wildfire? Well, my friends, it’s all about referral bonuses. And guess what? Your phone is your trusty sidekick in this game.
Text Message Campaigns
Let’s kick things off with a bang!
Send a sweet text to your existing patients.
Tell them that if they refer a friend or family member, they’ll score a nice little bonus—maybe a discount on their next visit or a fancy electric toothbrush.
Who can resist a great deal, especially when it comes to their pearly whites?
Social Media Shoutouts
Whip out your phone, take some before-and-after pics of your happy patients (with their permission, of course), and post them on your social media accounts. Encourage patients to share these posts and tag their pals. Voila! You’ve just turned your phone into a referral powerhouse.
Phone Calls with a Personal Touch
Good old-fashioned phone calls can sometimes work wonders. Reach out to your loyal patients and ask them if they’d like to refer someone. It’s personal, it’s warm, and it shows you genuinely care about them.
Participating in Community Events: Going Local and Going Mobile
Now, let’s talk about another trick up your phone’s sleeve—community events. These are goldmines for marketing your dental practice, and your phone is your ticket to success.
Event Updates on Social Media
Use your phone to stay updated on local events and dental health awareness days. Share these on your social media pages to show your community involvement. Heck, you can even create your own event if you’re feeling ambitious!
Live Streams and Stories
Going live on Facebook or Instagram during community events is the bee’s knees. It gives people an inside look at your practice and makes you approachable. Share stories and behind-the-scenes clips on your social media, too. Your phone is your portable storyteller!
Virtual Tours
Want to show off your pristine dental clinic? Whip out your phone and take your online followers on a virtual tour.
Networking Calls
Reach out to event organizers or local influencers via phone calls or emails. Collaborations can make your dental practice the talk of the town. Plus, it’s a great way to make connections without leaving your office.
In a nutshell, your phone is your secret weapon to market your dental practice like a champ. With referral bonuses and community event participation, you’re on your way to dental stardom. So, grab your phone, start dialing, texting, and snapping those pics – your patients and community are waiting for you to shine!
Until next time, keep smiling, keep dialing, and keep winning with your phone-powered dental marketing strategy!
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Running a dental practice is a lot of work, but it doesn't have to be overwhelming.
By completing a few simple tasks each week, you can keep your practice running smoothly and ensure that you're collecting what you're owed.